wholesale portable glass jewelry display showcase Company exhibition hall planning plan

wholesale jewelry afghanistan Company's exhibition hall planning plan 1. Planning goals
1. Concentrated showing the vitality and development results of XX Company;
. Showing the development status, vision and future of the company's main business; r;
3. Reflecting the development process of XX company for N years and the cultural context formed by the accumulation.
. Planning ideas
Brir according to the spatial structure and budget of the exhibition hall, a reasonable layout of the content of the part of the performance, combined with the current latest indoor space performance concept and multimedia technology, try to create a visual impact force , Combine and static forms are combined and full of cultural connotation.
. Planning content
(1) The overall style of the exhibition hall
-qi and vitality, motion and static combination, rich connotation, exquisite details Due to the diverse operating projects of XX companies Extremely rich content; and "XX" conveys the good meaning of smooth and accessible, so the design style of the entire exhibition hall is interpreted with the n sections.
(2) The spatial layout and theme performance of the exhibition hall
(1) Foreword -the theme is clear and impressive
A. Space position: the leftmost side of the exhibition hall
B. Performance forms: Simulation Sculpture (or three -dimensional three -dimensional pictures)
In use simulation materials (or three -dimensional three -dimensional pictures) to display the representative elements of XXX, XXX, XXX, XXX, XXX, XXX, XXX, and integrate assets , Overview of production capacity, income, number of employees, and other enterprises, directly express the economic construction achievements of XX as a variety of business enterprises serving oil fields and keeping pace with the times.
C. Performance content: XX company's origin, nature and image
(2) Historical connotation area -historical footprint construction corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development corporate development
A. Space location: The left side of the exhibition hall
B. Expressions: Make a time axis, curve chart, reflect the context of development; new and old photos; the real objects in transparent window cabinets, the text (handwriting) and art carving company concept of the person who witnesses.
C. Performance content: Show the old objects of the old objects in the form of the window cabinet, and continue to write the development footprint, combined with old photos (leaders at all levels to inspect care), text commentary, witnesses, and personal calendar, reappear in history, tell eternal pursuit and development In concepts, enterprises insist on survival and development with the "scientific concept of development", but they always have an eternal dream.
D. Style characteristics: Nostalgic and profound connotation
This is not only to show historical archives, but also reflects the clear context of the development of the enterprise, and the unchanged pursuit of the way. Finally, the latest mission, vision, vision, vision, vision, vision, vision, Strategy and culture. Strive to reflect the development process and modern context, and the low -color tone reveals light.
The first part: the time axis curve chart
Part 2: Leadership Care
The third part: the witness said
The fourth part: concept inheritance
(3 ) Industrial layout area -N.fits of the Enterprise Showing the Enterprise Industrial Layout
A. Space location: Large -scale background wall in front of the exhibition hall
B. Performance form: Appearance film type (scroll) graphic design. Through graphic display in factory, equipment, environment, products, management, etc., the story is "yesterday, today, tomorrow, plan, plan) r
Igly, it is recommended to use pictures with subtitles and lights to make N -script (scroll) map exhibitions. In vivid and novel forms, the XX company's N large industry layout map can be summarized at the end.
C. Performance content: XX company N large industrial layout plan
This in this part uses rich graphics to fully reflects the advantages, achievements and strategic vision of XX in XXX, XXX, XXX, XXX, XXX, XXX, etc. come out.
D. Style characteristics: vivid and novel, elegant and exquisite
This space is the static picture on the left side of the exhibition hall. Therefore, the design and production style should be both vivid and elegant and exquisite; in the design, it will not be replaced in the short term, and the form is relatively fixed.
(4) Dynamic exhibition area -LeD screen comprehensive impact audiovisual officer
A. Space position: The front space in front of the exhibition area
B. Performance form: LED screen screening
Due to the limited area of ​​the exhibition hall, it is necessary to perform rich content in limited space,
and the dynamic of performance content, so large screen screening is used to play high -quality corporate image promotional videos, It brings a strong audio -visual impact to the entry and the exhibition hall, and can quickly be in the "XX atmosphere" to experience the strong strength, development trend, and beautiful vision of XX.
C. Performance content: XX corporate image promotional videos
play to play XX corporate corporate image promotional videos, and strive to use multimedia methods with both graphic and videos to show the strong strength, deep heritage and leading advantages of the N -business sector in the N -business sector Essence Requires high -definition pictures and videos, precise language expressions and professional broadcasting, and show XX's yesterday, today, and tomorrow to the viewers through dynamic forms. In particular, it is necessary to focus on XX's mission, vision, strategy and culture. Essence
(5) Enterprise Culture Area -Afflying to the ground, pioneering and aggressive happiness
A. Space location: The front space of the right side of the exhibition hall
B. Performance forms: LED electronic scroll screen, organic exhibition board, photo wall, post speaker, reflecting the XX corporate culture.
C. Performance content: LED electronic screen rolling shows XX outstanding employees, merit collectives, combined with photos, employee's speech, text commentary, showing the construction of XX in cultural construction, humanistic care, employee training, and sports life, let the viewers deeply experience the XX company company The concept of "people -oriented".
The first part: cultural construction
Part 2: Employee training
The third part: Sports Life
Part 4: Job Map
Part 5: Glory List
(6) Enterprise Honor Exhibition Area ——
A. Space location: The right wall space of the exhibition hall
B. Performance form: Honor Wall, a layered framework with transparent light.
C. Performance content: Use a dynamic way to display the various honorary titles, trophy, awards, and medals that XX has won over the years.
(7) Conclusion -Refined message reflects the spirit of humanities
A. Space position: Small three -dimensional partition space on the right side of the exhibition hall
B B. Phase: The inner side of the triangular partition is used in the interior lamp
The conclusion part shows the cultural message of XX in the form of a light box. Use a concise and capable text to express the connotation of corporate culture. The outside of the light box is facing the entrance of the exhibition hall, which can be directly used as the entrance prompt of the enterprise exhibition hall.
C. Performance content: XX company refined, gas, god
(3) Decorative performance of the exhibition hall
The design and decoration of the entire exhibition hall adopts red, white, yellow, and blue color tone, which reflects the overall style of both atmosphere and exquisiteness. For example, the ceiling of the exhibition hall uses a simple and atmospheric grid; uses a special spotlight to play the logo of the XX company; paste the marking indicator path on the ground; place the vitality of plants, etc., showing the exquisite details.
The company exhibition hall planning plan 2 In order to consolidate and expand the status and popularity of Olin home brand in the minds of Olin dealers, enhance the overall image of products and home companies, thereby enhancing the chain reaction effect of the marketing model. Now Effectively replace and upgrade the original planning products of the original home exhibition hall to meet the needs of continuously upgraded market products. At the same time, the household company will gradually establish the basic system of Olin Home Brand in product research and development, technical control and exhibition hall design through the implementation of this plan to guide the implementation of this plan. Product marketing creates a steady development background.
The specific implementation steps of this transformation plan are as follows:
1. Establish relevant basic files
＊ Content: new sample design draft, product production processing process guidance documents, exhibition hall layout renderings, exhibition hall site Decoration construction plan
＊ Science arrangement: The above documents will be completed from December 4th to December 10th, and the draft will be finalized.
＊ The right to the matter: All personnel participating in the plan must be responsible for their job. The specific arrangement is as follows:
＊ target:
During the limited implementation period, in order to ensure the effect of the decoration and product proofing of the exhibition hall, the above basic file equipment must be completed on time to make product proofing production on time to produce product proofing production production The construction hall construction provides a practical basis for reducing or avoiding abnormal conditions that may occur during the implementation process, which leads to the emergence of processes delay and cost waste.
. Preparation of exhibition hall construction
* Content: Preparation of materials required for decoration of the exhibition hall, on -site construction guidance, engineering acceptance, exhibition hall jewelry procurement * Daily schedule: The above work will be from December 11th -2013 1 All were completed on the 15th and passed the acceptance.
＊ The right to the matter: All personnel participating in the plan must be responsible for their job. The specific arrangement is as follows:
＊ target:
through the implementation and implementation of the above matters to further improve the construction process of the home company's Si and VI, to lay the foundation for the construction of the home company for the construction of the distribution store, and at the same time, according to the construction of the distribution store, according to The company's overall operational strategy formulates the construction model of distributing shops suitable for the marketing needs of home companies.
. Production of new samples
* Content: sample demolition, material planning and control, product production control and quality assurance, packaging and warehousing
* Daily schedule: The above work will be 12th in 12 All on January 6th -2013 will be completed, providing a strong guarantee for the installation on the spot.
＊ The right to the matter: All personnel participating in the plan must be responsible for their job. Its specific arrangement is as follows:
＊ target:
This production and production of new samples to test the feasibility of design and development and new process technology, thereby laying a reliable technical operation foundation for the improvement of the company's production operation system. And the formation of a standardized production process to lay a certain foundation for the lean production model.
. Sample layout
* Content: sample photography, exhibition hall installation, accessories display
程: The above work will be on January 12, 2013 -January 20, 2013 will be stopped. After all, welcome the visit and evaluation of the company's leadership.
＊ The right to the matter: All personnel participating in the plan must be responsible for their job. The specific arrangement is as follows:
＊ target:
through the implementation of the above matters, summarize and improve the previous operation methods, and form a hard operation specification and detail implementation process of text types to avoid such work in the future in the future. Erotic leaks that are prone to occur during the process.
The scheme is over!
A home design department: Zhao Yanbiao
20xx December 4th
The construction project of the third phase of the home furnishing exhibition hall
. Temporary organizational structure (Figure):
. Job function
The project leader
The is responsible for all related matters of the project, including review of various tasks during the project. The deputy leader of the project
The assistance to the project team leader to carry out various tasks in the project and the special work in the project implementation process. Project team members
I are responsible for their own special work during the implementation of this project, so as to cooperate with each other, stable and efficient.
3. Project implementation plan
The "Product Implementation Plan for the Three Phase House Hall". The specific implementation process shall be implemented by various project team members.
The company exhibition hall planning scheme 3 is when the Dragon Boat Festival is coming, Beijing's long -term Bubu Renault hosts the special event of the Dragon Boat Festival exhibition hall of the "Love in the Emperor Yue Jia Festival". There are a variety of financial loan solutions waiting for you, so that you have no pressure to buy a car!
Activity theme:
The emotional Xiangjiajia Festival is gift-theme activity of the Dragon Boat Festival Exhibition Hall
Activity time:
20xx May 20-30
:
The long -term Boyu Naolina exhibition hall
The activity content:
1. Appointment to the store gift: Appointment to the store to get a photography VIP voucher worth 3344 yuan;
2. Enter the store gift: prepare exquisite rice dumplings gifts for each customer who entered the store to enjoy the car;
. Financial gifts: various financial loan solutions: "0" interest, "0" down payment, always total payment, total. There is one suitable for you;
. Cycling gifts: All customers who book a car can participate in the golden egg activity; n 5. Delivery gifts: All customers in the car can participate in a prize -winning activity; Recommended members who have successfully purchased cars can get Nuo Life Member points;
During the event, we launched 25 special cars.
Yes, it's so wayward! As long as you dare to come, we dare to sell. The discount will make you below the glasses and never let you return empty -handed!
The company exhibition hall planning scheme 4 Theme: Shanghai Volkswagen Group Purchase Weekly Equipment
. Activity background:
1. The overall market is warm, and the passenger flow rises slightly;
2. Due to the weak growth of the overall market in November and December, customers are overdue overdue, waiting for discounts; 3. The price of competitors at the same level has a serious decline and interfere with customers' final decision; 4. Reasons for customers need to shoot.
. The purpose of the event:
In the form of a shop group purchase activity to create a tension situation such as time -limited, limited, limited editions, accelerate customer purchase, and collect collectively for all potential customers waiting for discounts. Number, increase sales.
The group purchase for all models, this group purchase activity highlights special discounts.
. Activity time:
January 17-18
. Invite customers to act (please read carefully) Activity objects:
Customers at least H-level and A Level; some B -level customers can also conduct a small amount of invitations
The customer invitation:
The customer invitation link is the most critical element of the success of this event.
Customer invitation control requirements:
In the basics
Setting invitation targets
Default invitation target
R n 30-40 batches
The sales consultant invitation task:
each person must invite more than 4 batches.
Customer invitation tactical suggestion:
1. Telephone invitation time
Principles: Try to choose customer free time. Example: After lunch break and customer dinner. 2. Setting of telephone invitations
Principles: First invite customers with high intention levels, and then invite other customers. Advantages: Increase the invitation hit rate and increase the confidence of sales consultant. 3. Invitation Talk
Principles: Increase the attractiveness to customers and give customers a reason to come to the store. Example:
Deoning customers:
Hello, I am the sales consultant of Shanghai Volkswagen Ninghai Seda Xinyuan 4S Store, XXX; I want to tell you a great news!
If Shanghai Volkswagen from January 17th to January 18th, the "largest discount group purchase week activity in history" XX model comprehensive discount XXX yuan, XX model comprehensive discount XXX yuan, and the down payment XXX, POLO home to snap home. The quantity is limited (only 4 units), while the sale is over. You must have a time to come here this Saturday and Saturday. It is best to bring money to participate. This time it is a uniform activity of the manufacturer. The extent of the discount is too great. If you miss this opportunity, I am afraid that you will regret it.
5. Main content of the event:
The enter the store gift, game ceremony, group purchase ceremony, darts to get treasure
1. Entry gift
For customers who participated in the event for each group:
(1) Sign in on the "Invited Customer Sign in";
(2) Enjoy 500 yuan car purchase discount gift;
The reception commissioner setting this event must have a "Invitational Customer Sign in" (including the customer name, telephone, sales consultant, etc.) for all invited customers. Invite customers to the store to sign in directly at the "Invite Customer Sign in", whether to go to the signing order, in order to track the situation of each invitation customer to the store, and at the same time facilitates the invitation success rate of the sales consultant;
. Enter the store to enter the store The gift must be a car purchase voucher because customers who really have a car purchase need do not pay attention to small gifts such as key chains, but pay attention to the offers related to car purchase.
2. Game gifts:
T: Mobilize the enthusiasm of customers to participate, give customers a relaxed mood, relaxed environment, and fully understand the fun of Shanghai Volkswagen brand outside the car. "middle.
Points: All the intention customers who come to the store can participate. The following only marked the cost of each award, the award can be a boutique or maintenance working hours. The purpose is to allow customers to increase the attractive attraction of car purchase while getting prizes.
game 1: "F1 New Experience", Remote Control Cars Grand Prix
(1) Rules: Remote control car competition, 2 people and 2 cars at a time, 10-15 meters from straight lines; Standard the track, the shortest customer is the first prize of the winner
: The best grade (prize: 300 yuan for working hours to use coupon) Second prize: 3 of the best grades (prize: 200 yuan working hours for working hours Coupons)
Third prize: The rest of the participants (prizes: 50 yuan for working hours) (2) Uniform rules to avoid customer complaints.
game 2: "Grand Prize Move out" Passat trunk ball balloon competition (for car booking customers)
(1) Rules: Passat exhibit the trunk of the trunk, the customer is from the Passat exhibit trunk 5-8 Mi, prepare a number of balloons, 1 minute or 2 minutes in a limited time, put the most ball into Passat's back trunk as the winner;
first prize: 2 in the trunk balloon (prize: 500 yuan: 500 yuan Car purchase coupons, car purchase enjoyment) Two prizes: 3 (prizes: 300 yuan car purchase coupon for 300 yuan, car purchase enjoyment) third prize for the number of balloons in trunk balloon: Coupons, buy cars to enjoy)
(2) It is necessary to carry out uniform rules to avoid customer complaints.
3. Group purchase ceremony
group purchase is the core content of this event.
Ip: Use the atmosphere of group purchase to speed up the decision of customers' shots, and allow customers to bring the prizes won in the previous two game links into the group purchase discount.
4. Turn on the turntable:
(1) Rules: After the customer participates in the group purchase signing order, gives each order customer a "turntable section" opportunity, the prize is set to 50-200 yuan For prizes, customers can enjoy the gifts in their turntable.
(2) Objective: Let the sales consultants and customers before signing have a step, inform the customer that there is the last preferential policy of the turntable to win the treasure after signing the bill to promote fast signing.
6. Department cooperation:
1. Marketing Department:
(1) The advertising proposal before the event is formulated and implemented. Advertising promotion needs to be on the Internet (well -known websites and forums in various places) and well -known local locals. The radio stations are concentrated on the activity information.
(2) Activity site layout, arrange various activities, time node organization details, comprehensively coordinate the cooperation of various departments, and prepare supplies in related materials and activities (such as remote control car molds, balloon, inside and outside the store, layout inside and outside the store, layout, layout inside and outside the store. Balloon arch, background board, audio equipment, booking car board, etc.).
(3) Ensure the good order of the group purchase site and solve the customer's objection in the live activities.
2. Sales Department:
(1) Sales managers must do a good job of training before group purchase.
(2) The sales department and the marketing department coordinate and arrange enough personnel to comprehensively cooperate with the entire process of organizing and implementation of each event site.
(3) The event on -site guarantees the intention to receive good invitations.
(4) The sales consultant is required to prepare the "sales tool clip" in advance, and the sales contract, insurance quotation, boutique quotation, installment data, etc. all need to be prepared in advance.
(5) Financial loan commissioners, used car appraisers, etc. are on standby at the event, full -time and special responsibility to reduce the time of sales consultant negotiations.
The company exhibition hall planning plan 5 commissioner: Baochi Yadi South Ring Audi 4S shop (Party A)
In organizer: Handan Chenxi Advertising (Party B)
And on the premise of friendly consultation with Party A, provide Party A with material transportation and layout installation. The specific situation is as follows:
.
n 2. Material budget:
about 50 square meters
. The material of the ground sticker:
Professional high -definition large -scale magic 3D three -dimensional painting
: HD inkjet (using migrant vinyl glory)
n
five, price position:
according to according to The overall comprehensive comparison of the 3D three -dimensional chart market. First of all, our company is a company specializing in the national conference exhibition, exhibition hall layout, opening celebration, and national large -scale magic 3D painting exhibition. In the urban area of ​​Handan, the two sides communicate more convenient, convenient, and reliable. If you look at it, you can obey Party A at any time. Besides, the price of the overall market set by our company is much lower than the overall market. This greatly reduces the cost of Party A's layout in the exhibition hall, and at the same time, it can enjoy the quality of quality.
The quotes set by our company are as follows:
include: 3D high -definition three -dimensional charts; large high -definition inkjet; fast logistics distribution; professional personnel installation and layout.
6. Comparison with Taobao: